7 TikTok Statistics That You Will Have To Know

TikTok is a social media network that enhances your popularity across the globe. Based on a study, the platform has millions of audiences. This stat shows that the TikTok channel is highly engaging to the audience. If you are a brand or a business, you can use the TikTok platform to enhance your reach and visibility across the globe. Many may think that the TikTok platform is highly useful only for younger generation audiences as a brand. Nowadays, TikTok is the most well-known social media channel due to its authenticity and engaging videos. Some content creators leverage the TikTok network to grow their popularity across the platform, while many brands use TikTok to reach the right audience. But, many brands need to understand the benefits of using the TikTok platform for their business. They have a misconception that TikTok is an entertaining medium, and it is filled only with Generation Z audiences. It helps the audience to boost engagement and enhance their visibility across people of all age groups. If you are trying to enhance your fame across the TikTok platform, you can buy TikTok likes. It helps build brand awareness and uplifts your reach across people of all age groups, and strengthens your visibility across the globe.

If you are still unsure about using the TikTok platform, you can check out the below statistics to get an idea of why you will have to utilize the TikTok platform to grow your fame.

  1. Based on a study, the TikTok network has over 800 million users who are actively leveraging the platform. This stat tells the growing userbase of the platform. People are more likely to get attracted to the TikTok platform due to its higher authentic videos. So to grow your visibility on TikTok, you can try out creating authentic videos.
  2. According to a study, 41% of TikTokers using the platform are between the age groups between 16 to 24. This shows that you can use the platform if your target audience is between the above age groups. But it doesn’t mean that you should not use the platform if your target market is not in the above age groups. Nowadays, the platform is getting highly popular across people of all age groups.
  3. Based on another study, 50% of the audience across the globe is under 34. You can make use of the platform to reach your young Millennials audience. Hence try to use the TikTok platform to grow your visibility across all age groups.
  4. According to research, 43% of TikTok users are from India. It shows that the platform is highly engaging and growing across the people in India. Thus, if you are an Indian brand, you can use the TikTok platform to build your reach across the globe.
  5. Based on a study, 26.5 million users are from the USA. Thus, you can focus on the target market near the United States of America. It is because people near the USA are more likely to get attracted. If you are a brand of USA, you can leverage the TikTok platform to reach your target market.
  6. According to a study, more than 90% of TikTokers use the platform more than once a day. It shows that the TikTok platform is highly engaging to the audience, and hence they are visiting the platform multiple times.
  7. The US adult TikTok users grew by 5.5 times in less than 18 months. It shows that the TikTok channel is highly engaging to the adults. Hence the TikTok platform is immensely famous across the users over the globe.

Final Thoughts

TikTok is a social media landscape that is highly engaging to the younger generation audience. People are more likely to connect with the brands that are capable of creating engaging content.

We hope you got to know more about the TikTok platform by looking into some of the statistics. As a brand, you can leverage TikTok to increase your engagement rate and enhance your competitive landscape growth. If you are interested in using the TikTok platform, it is the right time to make a move. You can increase your visibility and skyrocket with ease. Make use of the TikTok platform to grow your brand across the globe.

TikTok Growth Towards Instagram Marketing?

The business uses to compare the social media marketing strategy to analyze the marketing mix with digital marketing techniques for their business optimization to increase the customer base revenue. TikTok marketing is streaming over many years following the performance of other social media like Instagram and Facebook and upgrading its marketing techniques every day to allow more users to avail of its features for their branding activities. In this article, we have illustrated the TikTok growth among the parallel social media, Instagram.

TikTok’s Growth

TikTok has launched as an entertainment media by enabling the users to develop their content for their interest and post it to get better impressions from their followers. It has features similar to Instagram with the stories and other video creation end editing. The TikTok stories features are identical to Instagram with a length of 15 seconds; the website link and product page link can include navigating the user when they swipe on the stories post. The brand must be conscious of uploading the story’s content to make more views for it. While coming to TikTok marketing, the brand can develop the video highlighted with the brand contents to increase the thoughts and impressions. In comparison with Instagram, TikTok offers paid advertising in four formats. It involves the infeed native ads, brand takeovers, branded lenses, and hashtag challenges. 

The hashtag challenge is a useful marketing tool to increase user engagement in media marketing. The business must develop high valued content to make more participants in the events. It is a highly paid premium marketing that can be used by the maximum industry to increase the follower’s rate. The hashtag challenges’ role is to increase brand awareness by allowing the brand followers to accept the challenge, develop their versions of the video, and post it in the feed by mentioning the brand hashtag. The follower’s chain will get increased, and the hashtag existence will be replicated. It will increase the brand hashtag traffic and add new followers to the business. 

Utilize The Tiktok Stories

The TikTok stories have characteristics similar to the Instagram stories; the brand can upload the content as personalized by the business. It can include the brand product videos, branding videos, product specification videos, product tutorial videos, behind the scenes videos, and customer feedback videos. Within the 15 seconds length, the brand video must be compressed with the quality content to receive more impressions. 

TikTok Advanced Paid Marketing

The TikTok business marketing vs. Instagram marketing has identical features on paid campaigning involves the sponsoring ads, hashtag challenge, which are costlier methods. The business can collaborate their campaign with the influencers to elevate the brand followers at a faster pace. 

Hire Right Influencer

The business that aims to make to TikTok and Instagram marketing can hire influencers for their followers to extend availability on the market. The influencers act as a marketing substitute for the brand to work background with all digital marketing activities to make the brand’s customers. Influencers have their followers listen to their comments and act accordingly while preferring a brand product to purchase.

Both media has several industry influencers who have uploaded the profile to make it easier for them to find and collaborate to identify the brand audience. It is beneficial and reduces the risk of the brand to find its industry followers. The business can choose the right influencer whose followers must match its target audience by ensuring that. Under the several categories of influencers, the brand can select them under the budget and the influencers unit.

TikTok live marketing is parallel to Instagram live to capture the target follower’s expectations and know the brand’s comments. 

While comparing both media, TikTok marketing was a successor of Instagram marketing under the campaign methods; the brand can customize its marketing method to hit more followers. The business that is new to TikTok marketing and striving to gain more followers can claim the buy TikTok likes from the service providers to undergo the events marketing to establish a brand engagement. 

The media is highly flexible for all digital marketing activities, and any different range of businesses can benefit from it through effective campaigning. The proper use of the TikTok videos’ content will amplify the brand reach and increase more profile visitors, leading to more customer engagements. 

Get help from our site to increase the brand traffic on TikTok marketing at multiple phases. Follow our every post to get the TikTok marketing updates for the best results on your TikTok campaigning.

How To Use TikTok Hashtags’ To Recreate Your Business Brand Names

According to recent updates, TikTok’s growth isn’t getting higher and higher anytime soon. Thus, it is good to know; however, brands and firms will use its incredible power to profit. Whereas the bulk still believes that TikTok may be a platform for youngsters and teenagers. While some brands already endure this vast potential, others can miss out on high ratios to create parting communities, power up their complete name, and drive sales. With millions of monthly active users, you shouldn’t be rejecting TikTok to any point on any other days in the upcoming days.

The Importance Of Hashtags On TikTok

Similar to other platforms, hashtags together play a significant role in TikTok. Along with complete takeover options and feed ads, hashtag challenges analyzes the critical ways in which brands will go advertising on TikTok. However, hashtag challenges are essential to TikTok, as similar advertising alternatives don’t exist for other platforms. The final plan of hashtag challenges is that users produce videos to profit from your brands’ name and promotion. It’s all about user-generated content. Those challenges have a massive capacity of becoming infectious leverages across the platform. Hashtags play a severe role in TikTok, and they drive higher user engagement across the platform. Hashtags will similar growth to you as the buy TikTok likes packages.

TikTok-Ers Prefer Hashtag Challenges

TikTok users love making content via hashtag challenges. These hashtag challenges will go infective and allow you to complete a reach very fast, as many of us can be part of and provide content. Jumping in hashtag challenges is undoubtedly simple for content creators because it doesn’t take them over a couple of procedures. This mere participation may be an excellent profit for brands. As mentioned higher above, hashtag challenges square measure is hitting historical engagement on the platform. One of all the explanations is that users will create challenges in their approach. Whereas their balancing actions, some introductory videos guiding users on the way to do the challenge, there are no ups and downs. Even though your chance of togetherness associates with existing challenges, you’ll come back up with new concepts and perform. This creativity and also the vast space for creativity is what helps TikTok on a large scale.

Brands Will Utilize The Challenges

The branded hashtag challenge may be an entertaining and straight approach for brands to collaborate and ideally integrate with the TikTok community. Users will discover the most recent hashtag challenges by merely viewing through the Discover pages and are promoted by the platform’s most current trends. Common challenges can even jump on the For-You page at various times so that creators won’t leave out the chance to blend with the gang. According to recent numbers provided by TikTok, over five-hundredths of creators have participated in a minimum of one hashtag challenge. And thirty-fifth reports back to take part frequently. With a complete range of five hundred million users worldwide, that’s tons. The typical participation rate on hashtag challenges is eight and a half percent. This excellent range makes it simple to complete a profitable move through the platform.

Beneficial To The Brands

Along with this the extremely custom-produced theme, brands will produce their challenge terms and conditions that suit the campaign’s primary goals. Also, firms will have branded effects and customized tracks enhancing the challenges’ overall development and the brand’s awareness throughout the platform.

Brand Takeovers & In-Feed Ad Feature

TikTok encourages creators to do hashtag challenges to complete takeovers on its only part, and the in-feed ads feature added to the challenge to bring the foremost out of it. Of course, they earn cash through ads. However, the worth for the complete remains indisputable as in-feed ads function as a full-screen traffic driver for your challenge. It may offer your challenge an excellent encouragement and maximize the number of individuals’ change of integrity in and making content. 

Final Words

Recently, hashtag challenges square measure is one of the most effective ways for brands to create a name on the TikTok platform. They’ll cause increased conversions, volunteers, overall sales and improve the full name of the complete. However, these results measure TikTok majorly created by larger firms that don’t regress from investing monetary terms into the campaign.

How Business Attain Benefits Through Latest TikTok Marketing Techniques?

TikTok is the most downloaded media for entertainment purposes; it has improved business enhancement through effective marketing. The business that is new to TikTok marketing must analyze the media’s performance and optimize its marketing strategy. 

Importance Of TikTok Marketing

The TikTok media is always entertaining the users due to the event generators and entertainers. The brand update is essential in every marketing strategy, and the business followers expect it to benefit from it. Apart from the feed posts and story posts, you can use the TikTok reels to expose the brand celebrating moments such as honoring the contest and challenge winner by recording it and upload in the reels. The customer feedback can be recorded live and upload in the reels and stories to emphasize the brand value, enhancing customer trust. 

Keyhole remains an exceptional medium for determining where your desired audience is maximum active. Advertisers can select a widespread hashtag that their challengers prefer for their promotions and then choose an analysis through Keyhole.

If social handlers scroll over, they’ll discover a segment named “Top Sites.” Such a feature offers a diagram of the leading fields over where a specific hashtag was gets placed. It will contribute to an enhanced impression where your objective viewers are highly active.

Improve Content Marketing

The brand can get its followers through effective campaigning, but retaining the followers and customer requires an effort. TikTok enables the business to claim the brand fans from the external audience by connecting them via TikTok ads. The TikTok ads can develop to attract the target audience and induce them to generate conversation with the brand.

Content marketing is the driving force of every digital marketing strategy. A business that has a large number of followers must do perfect content marketing to elucidate about the product to buy it. You can develop your brand service or product ad with significant elements such as product features and prices to impress the target audience. 

The TikTok image and video ad must get composed of your target audience’s interest in influential factors to make them like your product. The hashtags play a vital role in the TikTok feed post and the ads. The business can use the existing popular brand hashtags related to the industry operations to get more followers for your business account. The TikTok post caption and the hashtag used induces the audience to watch the video. Based on the niche product, you can add popular hashtags to maximize the followers.

The TikTok brand video has to be composed of the high-value contented element within 60 seconds to impress the audience by watching it. The audience who is interested in your brand will inquire about it for more information. By interacting with them, you can motivate them to buy your product.

Personalize Your TikTok Marketing

A personalization strategy allows brands to identify customers with manifest preferences or needs and is considered as one of the most potent processes. A massive database with consummate data mining algorithms and techniques are the foundation of personalized marketing, as the next phase identifying and categorizing an interesting niche according to the preferences. TikTok could be your first preference for building a community because of its potential targeting. Buy TikTok likes to increase the brand followers instantly and make more participations in the event.

The hashtag challenge is the trending marketing strategy to gain more followers for the brand hashtag. TikTok allows you to post the image and video challenge with the brand customized one; the follower will encounter the challenge and generate the user-generated content using your brand hashtag and post in your comment and their feed. The followers of your brand followers will come to know the challenge, and they also become your followers under their interest in the brand. Likewise, the follower’s chain extends, and brand engagement will get magnified. 

The audience who has an interest in your event can participate in it, which increases brand engagement. Improve the business event quality to grow the brand audience.

Utilizing communities on TikTok is similar to targeting an audience that directs to the intended audience. Followers communities on TikTok are people with similar interests; brand promotion using communities can be a powerful approach to personalized and target marketing. 

The best implementation of the marketing strategy will increase the brand audience and lift brand elevation.

Parental Control Features On TikTok

Formerly TikTok has introduced Family Pairing that included extensive parental features, allowing minor’s accounts to be associated with adults. TikTok declared that it would add programs to boost youth safety and policies for well-being. As part of its rollout of additional parental control, options TikTok offers other methodologies and resources for positive body functioning and announced that it would eliminate the harmful contents of hateful ideologies.

New features allow remotely changing youngster’s settings to restrict them from carrying out searches and restrict strangers from seeing their posts. Still, the children can override these limitations, but it cannot be done without their parents being informed.

The critical elements in the family pairing include

Screen Time Management: Enables parents to fix limits on their children’s duration on TikTok daily.

Restricted Mode: Parents can also restrict inappropriate content based on moderation tools in TikTok.

Direct Messages: Most importantly, they can block users from sending messages to their child’s TikTok account.

Shortcomings

As of March 2019, The Federal Trade Commission (FTC) has fined TikTok a record $5.7 million following its failure to acquire parental consent for users below 13 years of age. By default, TikTok allows public access to names, emails, phone numbers, biographies, and photos of children under 13. The reports of adults contacting children through the app were included in the formal FTC complaint. In response, TikTok offers a different app experience to users below 13 years of age that includes more limitations.

The app has launched nearly six safety videos. These videos explain the procedures to report inappropriate content, limit the amount of time spent on the app, enable restrict mode, control the user comments on their videos, visibility of the messages, and a general video to encourage respectful behavior to every user.

Privacy Policy

TikTok’s privacy policy briefs the user’s information, explains why it is obtained and provides options to restrict the information you provide. According to the policy, TikTok reports to the advertisers on the category of people viewing their ads and measures their ad performance. By choosing personalized ads, users can protect their data from being shared.

TikTok has enabled features to its application which gives complete control to do parental lock. As TikTok has a good image among people, brands can buy TikTok likes and enhance their image. Thus, this social application will work efficiently to have good growth in a short period. It can be achieved easily by using the paid services.  

This can be done by:

Clicking Privacy and Settings, then choose Privacy and Safety, and finally select Personalized ads. Like other social media companies, TikTok’s privacy policy is transparent that the company ought to share data with law enforcement agencies or public authorities, followed by other social media companies.

Engage Your Kids Safely

While using TikTok’s private account is a safer way, the app’s social nature and the tremendous success of profound users might have your kid longing to set it to public. There’s a huge temptation to get famous, which motivates kids to do things they wouldn’t usually try to get a larger audience. This may put your kids at risk of becoming obsessed with “likes” and virtual approval. It is the Parent’s responsibility to encourage and model safe behavior and set limits on the kind of information shared by the kids.

You can place a buffer between kids and weird content by watching and making videos together with your kids. Offer to hold the camera or perform a selfie duet. You can post it or save it as “private” and make it visible only to you. The app also enables you to share videos through email, text, or other social media where you have better control of viewers, so your friends and relatives can enjoy your kid’s performance instead of a wider network of people.

It is necessary to maintain communication lines aligned with teens as transparent in all possible ways and have progressive conversations about what’s appropriate for them in terms of their time spent online, privacy settings, and the activities that are worth engaging with. It is advisable to talk with the teens on favorite tools to bring out their real interest, as they can reach you when they require help, and you’re likely to be in touch with the technology they use.